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The Holy Trinity (3)


In negotiation there are really only three outcomes:


                                                            Win / Win


                                                            Lose / Lose


                                                            Win / Lose


Win / win is highly desirable, everyone leaves the table happy. Lose / lose is pretty good too because both parties feel that they have made major concessions although potentially bad feelings may remain


Win / lose is not a good outcome because one party feels ripped off


Binding written agreements are an important part of negotiations and sometimes win / win is impossible but let's always aim for that because a residual bad taste is never a good idea

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